|
Robert Lee is the owner of The Lesix Agency, a marketing, sales, and AI consulting firm that works with real estate brokerages, associations, real estate schools, and the agents who refuse to grind themselves into the ground for a living they don't want.Lesix's flagship program - the 90-Minute Marketing Department - is built on the same principles Wade Roberts encounters in this book: identify the constraint, exploit it, subordinate everything else, then add tools. The program runs across associations, brokerages, schools, and individual agents nationwide.In October 2024, Robert earned his Georgia real estate license. Not to compete with the agents he advises, but to live inside the trade he writes and consults about. He runs his practice as a live case study for the agency - proof that the methodology works when the consultant has to use it himself.Robert has spoken at industry events including the BEATS Conference, REEA Conference. He's also spoken on global stages like the LevelUp Summit hosted by HighLevel and the TOC Innovation Summit. He regularly appears as a guest on real estate industry and marketing podcasts.Home for Dinner is his first novel. It draws on the conversations he has had - and continues to have - with thousands of real estate professionals about why the work consumes them and what it costs.He lives in Dallas, Georgia, with his wife and their two daughters. His personal life constraint, which governs every business decision he makes, is being a present, happy father and husband.
|